Interactive TV

We bring the best out of your premium content – iTVclic®

Interactive TV

We bring the best out of your premium content – iTVclic®

Interactivity as a Key Differentiator

To help diversify the operator’s value-added offer, we have an ever-increasing suite of productivity applications.

Interactivity as a Key Differentiator

To help diversify the operator’s value-added offer, we have an ever-increasing suite of productivity applications.

Interactivity as a Key Differentiator

To help diversify the operator’s value added offer, we have an ever-increasing suite of productivity applications.

01.1

Improve customer experience

Improve customer experience

Give immediate access to Premium content without making your customers leave the couch.

• Put the power on customer’s hands;
• Take advantage of impulsive purchase and self-fulfillment;
• Reduce friction and operational costs in customer service.

2
01.1

Improve customer experience

Improve customer experience

Give immediate access to Premium content without making your customers leave the couch.

• Put the power on customer’s hands;
• Take advantage of impulsive purchase and self-fulfillment;
• Reduce friction and operational costs in customer service.

2
01.1

Improve customer experience

Improve customer experience

Give immediate access to Premium content without making your customers leave the couch.

• Put the power on customer’s hands;
• Take advantage of impulsive purchase and self-fulfillment;
• Reduce friction and operational costs in customer service.

2
sony TV MOCKUP e1643624788929
02.2

From common to exclusive

From common to exclusive

Reach segments with subscription influence by offering a personalized TV experience.

• Offer a service tailored for different audiences and contents;

• Churn reduction by an interactive and personal service linked to a pleasant experience;

• Make the interactive dimension a natural usage, reducing churn and increasing engagement;

sony TV MOCKUP e1643624788929
02.2

From common to exclusive

From common to exclusive

Reach segments with subscription influence by offering a personalized TV experience.

• Offer a service tailored for different audiences and contents;

• Churn reduction by an interactive and personal service linked to a pleasant experience;

• Make the interactive dimension a natural usage, reducing churn and increasing engagement;

sony TV MOCKUP e1643624788929
02.2

From common to exclusive

From common to exclusive

Reach segments with subscription influence by offering a personalized TV experience.

• Offer a service tailored for different audiences and contents;

• Churn reduction by an interactive and personal service linked to a pleasant experience;

• Make the interactive dimension a natural usage, reducing churn and increasing engagement;

03.3

Changing TV consumption forever

Changing TV consumption forever

Allow the viewer to decide what, when and how he consumes

Match the offer to the TV viewer’s routines and availability;
Suppress the concept of time in TV watching;
• Free the viewer from pre-canned timings;

03.3

Changing TV consumption forever

Changing TV consumption forever

Allow the viewer to decide what, when and how he consumes

Match the offer to the TV viewer’s routines and availability;
Suppress the concept of time in TV watching;
• Free the viewer from pre-canned timings;

03.3

Changing TV consumption forever

Changing TV consumption forever

Allow the viewer to decide what, when and how he consumes

Match the offer to the TV viewer’s routines and availability;
Suppress the concept of time in TV watching;
• Free the viewer from pre-canned timings;

Keep up with the pioneers of interactivity

Keep up with the

Pioneers of Interactivity

Converge & integrate all contents

Converge & integrate
all contents

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TV watching with social networking
• Share personal content to TV

iTVclic® applied

iTVclic® applied

Brochure

Brochure

Brochure

Brochure

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